Month: March 2017

What This Revlon Campaign too Women’s Leadership in Philanthropy

One of the most important aspects of much of women’s philanthropy is its inclusiveness — the belief that there is always room for one more at the table in a community. That’s one reason why the new Revlon campaign, The Love Project, is particularly important and timely for the growing movement of women’s leadership in philanthropy.

revlon

We’re only getting started here on Philanthropy Women, but one of the arguments that we will make repeatedly is that inclusion is a fundamental value for much of women’s leadership in philanthropy. The Love Project embodies that sense of inclusion in several important ways.

The press release for this new campaign explains that The Love Project “is an extension of Revlon’s Love is On campaign, which launched in 2014, and reflects the brand’s belief in the power of love and the diversity of beauty.”

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Love is What’s Needed: Justine Bevilacqua on Everett

Justine Bevilacqua, Director of Video Program, Marketing and Fund Development, Everett

“Unconditional love for people is what’s needed,” says Justine Bevilacqua. She speaks with a calmness that somehow also conveys how strongly she feels about this. “Of course, you have to draw the line sometimes,” she adds, “and there are bad people in the world, but just seeing people as humans, I definitely think the world needs more of that.”

Bevilacqua was 3 years old when her maternal grandmother Dorothy Jungels and several of Dorothy’s children acquired the carriage house that would become a place dedicated to the arts and social justice in Providence, Rhode Island. Doing most of the renovation themselves, they turned the neglected building into a studio and theater and named it Everett, after Everett Weeden, a fellow artist and family friend.

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