As I continue to survey the landscape of gender equality giving, I am occasionally struck by a particularly effective corporate model for supporting this work. One of the most stunning examples of how corporations can turn their dollars around for the cause of women’s rights is CREDO Mobile, which has been funding gender equality movements for the past three decades.
CREDO Mobile grew out of Working Assets, one of the early corporations to grasp the idea of the potential for funding nonprofits via business. The company started as a long distance provider, and then went into credit cards. One of the company’s first credit card products was a card that generated donations to progressive nonprofits with every use.