Dear Faithful Readers of Philanthropy Women,
First, of course, thank you for reading. You are bravely joining me on the sometimes harrowing adventure of learning about gender equality philanthropy. I thank you for joining me on this journey.
Also, thank you to our sponsors, Ruth Ann Harnisch and Emily Nielsen Jones. You have provided an amazing opportunity to advance the knowledge and strategy of progressive women’s philanthropy, and for that you are wholeheartedly thanked.
Thank you, as well, to our writers — Ariel Dougherty, Jill Silos-Rooney, Tim Lehnert, Kathy LeMay, Susan Tacent, Betsy McKinney, and Emily Nielsen Jones. Your work reading, interviewing, thinking, and writing about women’s philanthropy has resulted in my receiving tons of positive correspondence about our content. The internal numbers also validate that we are making an impact.
The numbers show that our audience is primarily female on Google analytics. Our Twitter analytics indicate that our audience is comprised largely of progressive foundations, nonprofits, fundraising professionals, and technology specialists. This information is relevant to the theory that Philanthropy Women is helping high level foundation and philanthropy leaders access needed information. Many philanthropy organizations interact with us on social media in a positive way, amplifying and retweeting important content.
Our data also shows that our spotlight organizations are clearly enjoying more media attention as a result of our efforts. Women Thrive, WDN, and the Global Fund for Women, are all receiving a healthy percentage of click-throughs as a result of our presence.
Finally, in terms of our growing authority online, our work has been cited and linked to by the UCLA School of Law Blog, Philanthropy New York multiple times, and many other high level places such as Maverick Collective, Women for Afghan Women, and Giving Compass. We have a large and growing presence on social media, as indicated by the high number of referrals from Facebook, LinkedIn, Twitter, and other social media. In addition, I have received high praise from many foundation staff about our writers and our content.
So, all this is to say that Philanthropy Women is successfully growing, and, I believe, making the conversation on gender equality philanthropy richer and more relevant. But I believe we can do more. I hope you will keep reading as we work to grow our impact. We have ambitious, but, I believe, achievable goals. Best, Kiersten