Creating New Ways to Expand Film’s Reach and Vision During COVID

In this global Pandemic time, philanthropic resources are stretching to a maximum. As well, our vision of what is philanthropic is also expanding. For the many of us who are tech savvy and broadband accessible, while we are isolated in our homes, our intercommunications online have tripled and quadrupled. Virtual meetings and presentations abound. We are tackling service in entirely new ways and through newly chartered venues.

From the Women Make Movies website, promoting their Virtual Film Festival. THE REST I MAKE UP began March 27. (Image Credit: WMM)

The independent film community is rallying around extending ways it can serve both its filmmakers and audiences – all while shut in at home. The Art House Convergence community listserv initiated a discussion early on and set some guidelines about safety as the coronavirus started to spread in the United States. Two days before SXSW cancelled, members of AHC pondered “when and if” questions. Then, one by one, art house movie theatres posted their closing statements, and a discussion emerged on what message to place on the empty marquees.

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