Two Sponsors Give USWNT $1.2 Mil. What about Coke, Nike, Visa…?

Many on social media celebrated Secret’s announcement that it was taking action to close the pay gap for the U.S. Women’s National Soccer Team. (Image Credit: Secret on Twitter)

The fight for equal pay for the U.S. Women’s National Soccer Team has garnered as much attention as their on-field exploits, which culminated in their Women’s World Cup win in France on July 7. While many companies are now talking a good game about gender equity, two sponsoring companies—Luna Bars and Secret Deodorant—have stepped up and pledged money to the women’s team and its players.

The members of the U.S. Women’s team filed a gender discrimination suit against U.S. Soccer in March, and the two sides have agreed to mediation. Former U.S. star goalkeeper Hope Solo filed a lawsuit against U.S. Soccer nearly a year ago, also charging the Federation with pay and other discrimination. Her lawyers filed a motion on July 22 in Northern California District Court that she be allowed to join the mediation.

Read More