Fashion and feminist philanthropy find a new intersection with The Spanx by Sara Blakely Foundation. In response to COVID-19’s impact on woman-owned small businesses, the Foundation donated $5 million to GlobalGiving to establish the Red Backpack Fund.
1,000 female entrepreneurs, majority women-owned businesses, and nonprofits in the United States will receive a $5,000 grant, totaling $5 million in funding from The Spanx by Sara Blakely Foundation. Funds go toward majority women-owned small businesses’ immediate needs in the face of coronavirus, as well as supporting their long-term recovery once the crisis has passed.
“My hope is that this gift will help alleviate some of the pressures caused by this horrible pandemic,” Blakely wrote in her Instagram announcement. “I know first hand what it’s like to be a small business owner. As a woman it can be lonely and scary, especially during a time like this. Small business is the backbone of our culture and I want to help.”
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